It is now easier to keep up with your favorite people on Instagram. Instagram has added a Favorites list to help you filter out and access the accounts you want to hear from quicker. Instagram's Favorites list feature helps you categorize the accounts you want to hear from the most, so you can quickly and easily access their content when going through your feed.
The feature forms part of Instagram’s latest Favorites and Following feeds, launched in March 2022, which are alternatives to its algorithmic Home feed that you land on when opening the app.
Adding someone to your Favorites list allows you to see the most recent posts from that account on your feed. You can switch to the Favorites view on your feed to see posts from the people on your Favorites list instead of the Home or Following feeds.
Posts from accounts you’ve added to your Favorites list will also show up higher in your Home feed, marked with a reddish-orange star next to their account names at the top of the post.
When you choose to view your Favorites feed, you will see those posts in chronological order. Examples of accounts you would add to your Favorites list include your close friends, celebrities, or your favorite creators and influencers.
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